James W.D. Stewart

James W.D. Stewart

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Perhaps, one of the best ways to make money blogging is by displaying advertisements on your Web blog.  There are many ad networks available — AdSense, Chitika, Infolinks, VigLink, etc.  Obviously, we can't clutter our Web blogs with too many ads though.  So, we need to choose the best — most effective — program(s) available.

AdSense is a Google product. It enables us to show contextual ads on a Web site.  It's, probably, the best ad network available for any Web site.  There are people making, quite literally, thousands of dollars every day using AdSense alone.

/blog/2017/04/27/why-google-adsense-rules/

https://forces.army/blog/2017/04/27/why-google-adsense-rules/

Why Google AdSense Rules

Count Words — Reading Time
by James Stewart
Published: 
Updated:  N/A
Location:  Tim Hortons, 465 Barrydowne Rd., Sudbury, Ontario, P3A 3T4, Canada
 

 

Perhaps, one of the best ways to make money blogging is by displaying advertisements on your Web blog.  There are many ad networks available — AdSense, Chitika, Infolinks, VigLink, etc.  Obviously, we can't clutter our Web blogs with too many ads though.  So, we need to choose the best — most effective — program(s) available.

AdSense is a Google product. It enables us to show contextual ads on a Web site.  It's, probably, the best ad network available for any Web site.  There are people making, quite literally, thousands of dollars every day using AdSense alone.

 

Benefits of Google AdSense

One of the primary benefits of AdSense, quite simply, is the fact that it's a legitimate program — from Google.  When we speak about making money from a Web site, the easiest method of doing so, is to implement AdSense on your Web site.

When people click on the AdSense ads, embedded on your Web site, you'll earn money.  Bear in mind though, avoid clicking on the ads on your own Web site(s).  This is an AdSense policy violation.  AdSense is a contextual ad network — ads will be displayed according to your content…  If you're writing an article about Web hosting, you're more likely to see ads which are related to Web hosting and/or domains.

Another way that AdSense displays ads, is by using a cookie-based methodology.  Based upon a particular user's search history, targeted ads — which, convert better — will be displayed.  AdSense ensures that your visitors will see advertisements which are targeted to them.  As such, you should get more click-throughs and higher pay-outs than you may with a different ad network.

 

AdSense Over Other Networks

 

Easy to Set-Up

Once you have an approved AdSense account, all that you need to do is to add the code to your Web site.  Once the relevant code has been implemented, advertisements will begin to display on your Web site.

 

Recognition

AdSense is the most highly-rated and recognized advertisement program..  However, AdSense doesn't approve all types of Web sites though..  They're, especially, likely to reject Web sites which are still "under construction".

Once you have AdSense up-and-running on your Web site, it generally means that your Web site's been approved.  However, this may not be true in all instances though.

 

One Account for All of Your Web Sites

With most advertising networks, you need to manually add all of your Web sites…  And, upon approval of each individual Web site, you can place ads on that particular Web site.  With AdSense, once you have an approved AdSense account, you can put ads on any Web site which complies with AdSense policies.  There's no need to set-up individual accounts for differing Web sites.  You can also use custom channels to see how your various ad slots are performing.

 

Support

Unlike other ad networks, AdSense has a vastly wide-range of both advertisers and publishers.  AdSense also offers a support forum — you'll find a lot of tutorials on how to increase your revenue therein.

 

Payment

One big problem that you'll face with smaller ad networks, is the method of payment to you.  Despite meeting the minimum pay-out limit, you may encounter some degree of difficulty in actually getting paid.  Moreover, if you do some research, you'll find how many of the ad networks are actually fraudulent.  AdSense, on the other hand, is rather transparent in terms of payment — you're unlikely to face any issues getting paid by Google.

 

While Google AdSense is one of the best programs for making money with a Web site, I'd advise against it — or, any other ad network, for that matter — for a business/corporate type of Web site.  Given that AdSense is contextual, the ads which it serves are based upon your Web content.  If your Web site's about technology, cell phones, and other gadgets — using a contextual network such as AdSense — the ad network will display ads for products that are related to the technology industry and similar to your own product(s).  Thus, you'll be providing an opportunity for your competitors to leverage their brand, using the AdWords program — AdSense's sister platform.

If you've just started using AdSense, and also use the Chrome Web browser, you can easily track your AdSense earnings via their Chrome add-on.

 
Categories:  Money, Technology  
Tags:  Opinionated

 
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Creative Commons Licence :: BY-NC-SA James W.D. Stewart by James Stewart is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.  Based on a work at https://github.com/jwds1978/jwds1978.github.io.